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Architecture Book + YouTube 

Featured in Architectural Record: WebInsider 01.27.10

Posted by jenna_mcknight at 1/25/2010 9:13 AM CST The European firm JDS Architects is using an interesting technique to market its new publication, Agenda. It’s created a YouTube video that shows a reader flipping through the book to the beat of electro music. (Could this be a good marketing strategy for ARCHITECTURAL RECORD?)

Published by Actar, Agenda features images and essays, with contributions by Hans Ulrich Obrist, Lars von Trier, Bruce Sterling, Michael Speaks, Geoff Manaugh, Ernesto Neto, Brendan McGetrick, and others. It was designed by graphic artists Korczak and Vereecken.

It can be purchased for $35 Actar.com or $25 at Amazon.com. Learn more about the book on the JDS blog.



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